NPD January 2010

NPD January 2010
Tracker	NPD Group
Total Revenue	$1.17 billion
Previous	December 2009
Next	February 2010

This is the NPD sales figures for January 2010 which covers the United States. It was a four week sales month, covering the dates from January 3 through January 30.

Revenue

• Overall Revenue: $1,168.6 million (-12.9%)
• Hardware Revenue: $353.7 million (-20.8%)
• Software Revenue: $597.9 million (-12.4%)
• Accessory Revenue: $217 million (+2.5%)

Overview

In terms of hardware, the year-over-year drop is largely from shortages from Nintendo hardware as well older Playstation hardware dropping. Both the HD consoles are notably up from last year though neither surpassed the Wii or DS.

In terms of software, Mass Effect 2 was the biggest new release of the month, landing in 2nd behind New Super Mario Bros. Wii in terms of units. Electronic Arts's Army of Two: The 40th Day, THQ's Darksiders, Sony's MAG and Sega's Bayonetta all made their debut and appeared in the top 20 for the month.

Hardware sales

• Wii - 465,800
• Xbox 360 - 332,800
• PS3 - 276,900
• NDS - 422,200
• PSP - 100,100
• PS2 - 41,600

Top 20 software sales

1. New Super Mario Bros. Wii (Wii) / Nintendo - 656,700
2. Mass Effect 2 (Xbox 360) / Electronic Arts - 572,100
3. Wii Fit Plus (Wii) / Nintendo - 555,700
4. Call of Duty: Modern Warfare 2 (Xbox 360) - Activision Blizzard / 326,700
5. Mario Kart Wii (Wii) / Nintendo - 310,900
6. Wii Sports Resort (Wii) / Nintendo - 297,600
7. Call of Duty: Modern Warfare 2 (PS3) / Activision Blizzard - 259,000
8. Army of Two: The 40th Day (Xbox 360) / Electronic Arts - 246,500
9. Just Dance (Wii) / Ubisoft - 191,900
10. Darksiders (Xbox 360) / THQ - 171,200
11. Army of Two: The 40th Day (PS3) / Electronic Arts
12. Wii Play (Wii) / Nintendo
13. MAG (PS3) / Sony
14. Darksiders (PS3) / THQ
15. EA Sports Active Bundle (Wii) / Electronic Arts
16. Mario Kart DS (NDS) / Nintendo
17. Bayonetta (Xbox 360) / Sega
18. New Super Mario Bros. (NDS) / Nintendo
19. Mario & Luigi: Bowser's Inside Story (NDS) / Nintendo
20. God of War Collection (PS3) / Sony

Wedbush released the software revenue by platform for the month. They only covered the current generation of hardware.

• Wii - $224 million
• Xbox 360 - $157 million
• PS3 - $113 million
• NDS - $83 million
• PSP - $16 million

By Revenue

In January 2024, Circana released updated lists for top 20 games of the month by revenue, adjusting the results to more complete trackers and combining SKUs.

1. Wii Fit Plus
2. Call of Duty: Modern Warfare 2
3. Mass Effect 2
4. New Super Mario Bros.
5. Army of Two: The 40th Day
6. Wii Sports Resort
7. Darksiders
8. Madden NFL 10
9. Wii Play
10. MAG
11. Bayonetta
12. Assassin's Creed II
13. EA Sports Active
14. Just Dance
15. Fit Plus
16. Band Hero
17. Rock Band 2
18. Mario Kart Wii
19. NBA 2K10
20. Borderlands

External links

• NPD: Behind the Numbers, January 2010
• Nintendo Continues To Dominate In January NPD Sales Data

NPD/Circana sales figures

Prev: NPD December 2009

NPD sales figures

Next: NPD February 2010